Even after 3 and a half years here, I don't fully understand the Korean ideas of beauty (and, for that matter, much of Korean culture). There seems to be an inferiority/superiority mentality.
One odd manifestation is (some) Koreans' feeling that their faces are too big and round and flat. So, I saw this ad on the subway:
wanna small face?
www.small-face.com
Also, on a billboard in Apgujeong (a ritzy part of Seoul):
luxurynose.com
I wonder if luxury nose means big shnozz, like mine?
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